Last night, JetBlue put more than 300 round-trip flights and a bunch of vacation trips up on eBay for auction. The bids started last night, with starting prices around 5 or 10 cents.
It’s a great stunt…who knows? They might get more than they would have charged for these tickets. Maybe that’s what they’re banking on. Smart.
Ticket gets too expensive? Hey, it’s not JetBlue’s problem…it’s YOURS!
Here’s more, from the Orlando sentinel:
Read the full story here.Bids were set to begin by 9:30 p.m. last night. The auction lengths will vary
from three to five to seven days.
“We’re putting the price of
spontaneous weekend trips this fall into the hands of our customers,” Don
Uselmann, manager of Business Development for JetBlue, said in a written
statement.
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